Tuesday, April 22, 2008

Things That Aren't Tight: Logo Edition

If you know me, you know I get really angry towards terrible graphics that probably cost thousands of dollars. Here's a short list of a few that really get my goat.

1. Valero

If you know me, you've heard this before. I believe Valero bought out Diamond Shamrock and/or Citgo. Either way, HUGE MISTAKE. Oh I'm sorry, is this a gas station or a Spanish-speaking phone company? Well I'd rather run out of gas than find out.

2. Life Is Good.

Mostly all I can say about this logo is that for some reason, it looks like the font I'd use to advertise dog food. Kibble n' bits. But more infuriating is that someone thought "Hey, what if I just slapped something simple on a shirt like "life is good," with a picture of a dog chewing on a bone? Would people buy that?" And boy do they.

3. Radisson

If you know me, you should know how I feel about this logo and that I'm taking deep breaths and counting to ten. Oh I'm sorry sir, I wasn't sure if I was making reservations at a hotel or at a salad bar owned by Pizza Hut.

4. Payless

Payless, Vomitmore.

5. H-E-B

I really don't have a huge problem here because I enjoy the 'hood H-E-B. Mostly I posted this because I was wondering if anyone else thinks this font looks like something Party Pig would use to advertise a Halloween sale. Aren't those letters a bit on the comical Frankenstein side?

6. Texas State Optical
Maybe their goal is to make you THINK you need an eye exam, but no, it really sucks that bad.

7. The Other Boleyn Girl

Setting aside the fact that this movie was an utter poop chute, I just don't understand the font on this poster. It's trying to look sleek, like the font used on high priced cosmetics at a Nordstrom counter. I'm not saying they had to use Old English Gothic font to make it work, but something other than this. But I don't think it mattered. The first problem was hiring two American actresses for British roles.

I'm easily frustrated, The End.

1 comment:

Ro said...

the radisson logo has caused years of unrest for you.